Who uses stereotypes against saleswomen? Femininity as self-schema and biases in trust judgment

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	498-506
Number of pages	9
Journal	Advances in Consumer Research
Volume	35
State	Published - 2008

Cite this

@article{ca450ae73e9a49d7bf9dc460892ab37c,

title = "Who uses stereotypes against saleswomen? Femininity as self-schema and biases in trust judgment",

author = "Lee, \{Eun Ju\}",

year = "2008",

language = "English",

volume = "35",

pages = "498--506",

journal = "Advances in Consumer Research",

issn = "0098-9258",

publisher = "Association for Consumer Research",

}