Research output per year
Research output per year
Personal profile
Education
Seoul National University, Korea (Bachelor and Master, 1990-1996.
University of Tennessee, Knoxville (Dual Ph.D. in Business Administration and Consumer Economics , 2002)
서울대 학석사 , 1990-1996.
University of Tennessee, Knoxville (Dual Ph.D. in Business Administration and Consumer Economics , 2002)
Professional Experience
성균관대학교 경영전문대학원 마케팅 전공 교수 , 2008- 현재
중앙대학교 경영학과 마케팅 전공 조교수 , 2005-2007
캘리포니아 주립대학 마케팅 전공 조교수 2002.9-2004.12
편집장 2018-2020
Samsung Electronics 거점장 양성프로그램 주임교수(PM)
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Clothing design factors, aesthetic experience, and preference: Additional insights from neuromarketing in civil defense clothing
Ko, E., Lee, E. J., Kim, K. H., Oh, N. & Yin, M., 2025, In: Journal of Global Fashion Marketing. 16, 2, p. 257-277 21 p.Research output: Contribution to journal › Article › peer-review
Open Access10 Link opens in a new tab Scopus citations -
Consumers' responses to personalized service from medical artificial intelligence and human doctors
Zhang, Y., Tan, W. & Lee, E. J., Jan 2024, In: Psychology and Marketing. 41, 1, p. 118-133 16 p.Research output: Contribution to journal › Article › peer-review
Open Access30 Link opens in a new tab Scopus citations -
Neuroimaging insights into breaches of consumer privacy: Unveiling implicit brain mechanisms
Tan, W. & Lee, E. J., Sep 2024, In: Journal of Business Research. 182, 114815.Research output: Contribution to journal › Article › peer-review
5 Link opens in a new tab Scopus citations -
Exposure to loneliness cues reduces prosocial behavior: Evidence from N400 and P300
Yin, M. & Lee, E. J., 2023, In: Frontiers in Psychology. 14, 1094652.Research output: Contribution to journal › Article › peer-review
Open Access10 Link opens in a new tab Scopus citations -
Planet earth calling: unveiling the brain’s response to awe and driving eco-friendly consumption
Yin, M. & Lee, E. J., 2023, In: Frontiers in Neuroscience. 17, 1251685.Research output: Contribution to journal › Article › peer-review
Open Access8 Link opens in a new tab Scopus citations